ECONOMIC MANAGEMENT & COMMUNITY STEWARDSHIP
Anse Chastanet's owner Nick Troubetzkoy was the instigator and one of the
founding members of the Soufriere Foundation, a non government organization
to benefit the Soufriere community. He arranged for a team of town planners
to visit Soufriere and create a number of design proposals for development
of the community- plans included beautification of the town square, the
creation of an Empress Josephine museum, a spa at the Sulphur Springs, a
vendor's crafts market - all titled Magnificent Soufriere.
Anse Chastanet 's owner Nick Troubetzkoy was instrumental in making Saint
Lucia a destination for scuba divers, by creating the first professional
scuba operation on island and pro actively promoting scuba overseas without
support of the local Tourist Board at this early stage. This became the
catalyst for marine awareness and the preservation of marine resources on
Saint Lucia and eventually led to the creation of the Soufriere Marine
Management Authority (SMMA), protecting Saint Lucia's marine environment.
The resort provides education and training to the resort team.
The resort actively encourages all employees to participate in its
sustainability goals and programs.
It has been the philosophy of the resort owners to keep as much economic
benefit as possible in the region. Since 1974, the resort has either made
all furniture and furnishings locally, with local labor, or purchased them
from local businesses. Build it locally or buy it locally has been the theme
for over 30 years.
Therefore, the majority of the resort’s' gross revenues remain in the local
region since 1974!
With only 79 rooms combined at Anse Chastanet and Jade Mountain, the resorts
500+ team members, making them one of the most important employers in the
south west region of the island.
The resort is majority-owned by a citizen of Saint Lucia!
The resort emphasizes local products with a purchasing plan that includes
commercial relationships with small, local providers as much as possible.
The resort employ a 99% local workforce. Additionally, the resorts encourage
local residents to stay within the community, rather than seeking employment
outside of the community.
99% of the resort's employees have residency within 20 km (12 Miles) of the
The resort emphasizes fresh, local products with a purchasing plan that
includes certified organic foods, sustainable agriculture eco-labeled foods,
and locally produced foods.
The resort has provided guidance and training to local farmers. The resort
organic farm using certified seeds only to further support the locally
The resort has began a local chocolate making program, using the 2000 cocoa
the resort estate.
The resorts actively encourages customers to visit small, locally-operated
the excursion program is built around this.
The resort actively supports the maintenance of local infrastructure (water,
roads, electricity, etc.) through economic or in-kind means.
SOCIAL AND CULTURAL SUPPORT
The resort is involved in many different levels of support for:
Sponsorship of sports and educational events.
Feeding programs in the primary schools
Internship opportunities in all departments, including scuba.
Membership of the various local and regional organizations with focus on
environmental and/or social issues.
The resort for several years ran a youth soccer competition, the Jade
The resort promotes local cultural attractions and events to its customers.
The resort regularly meets with members of the local community to ensure
supplier operations support local and/or indigenous norms and customs.
The resort’s stores actively promote and sell locally produced artwork,
handicrafts and other local goods.
Karolin Troubetzkoy, the Executive Director of Marketing and Operations, has
been instrumental in working closely with local artists and craftsmen to
develop attractive artwork and crafts for sale in the resort boutiques. 25
years ago she opened the first art gallery on island, to showcase
specifically artworks by local artists, and give guests the opportunity to
meet the local artists. Mrs Troubetzkoy was instrumental in curating the
resort's art collection on display all over Anse Chastanet, rooms and public
areas, an eclectic blend of both local artists and international visiting
artists who created artworks inspired by Saint Lucia during their stay.
Donations and Charity
The resort donates items such as furniture, mattresses or linen that are no
longer suitable for use within the hotel, to local organizations that may
benefit from them.
In addition to resort's sponsored charity work, Karolin Troubetzkoy started
a guest charity program 25 years ago that allows guests to support local
charities, ranging from support of the senior citizen home, orphanage to
educational and medical support. As the Honorary Consul of the Federal
Republic of Germany.Engagement and Advocacy
Karolin Troubetzkoy is the Patron of the Cerebral Palsy Association of Saint
Lucia. As the President of the Saint Lucia Hotel and Tourism Association (
SLHTA ), Mrs Troubetzkoy was instrumental in implementing an online booking
engine to benefit, in particular, the smaller independent hotel properties
on island and give them more visibility online. She engages the sector in
areas of human resource development, water management and energy efficiency.
Karolin Troubetzkoy together with SLHTA's Vice President Noorani Azeez
creation of the Tourism Enhancement Fund. The fund has been operational
since October 2013 and enjoys a 65% compliance rate from the tourism
accommodation sector. The Tourism Enhancement Fund was created to allow the
SLHTA to play an integral part in the sustainable development of the
destination. By collecting a small voluntary fee from Saint Lucia visitors,
the SLHTA will be able to implement and finance projects specific to
ensuring that the island is enjoyable for visitors and residents alike,
including the beautification of specific areas of the island.
Mrs Troubetzkoy is a Vice President of the Caribbean Hotel and Tourism
Association and the Chairperson of the Caribbean Advocacy Committee. Mrs
Troubetzkoy is a board member of the Caribbean Tourism Development Company.